Privacy & Cookie Policy

Privacy Policy & Cookie Policy

1. Purpose of this privacy policy

This privacy policy aims to provide clarity on how "Your Adventure Club" collects, uses, and safeguards your personal data when you interact with our online store, especially when purchasing outdoor toys.

Definitions

Account means a unique account created for You to access our Service or parts of our Service.

Affiliate means an entity that controls, is controlled by or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.

Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Beech and Berkley, Unit A 82 James Carter Road Mildenhall Suffolk IP28 7DE United Kingdom.

Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.

Country refers to: United Kingdom

Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.

Personal Data is any information that relates to an identified or identifiable individual.

Service refers to the Website.

Product(s) refers to the goods purchased from our website. 

Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analysing how the Service is used.

Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Website refers to Your Adventure Cub, accessible from www.youradventurecub.comYou means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

2. Controller

Your Adventure Club Ltd. is the controller and responsible for your personal data (collectively referred to as “we”, “us” or “our” in this privacy policy). We prioritize your privacy and are committed to maintaining the trust and confidence of our customers. 

3. Contact details

For a more personalised response to your queries or concerns related to data privacy, reach out to our dedicated Data Protection Team:

Email address: privacy@youradventurecub.com

4. Third-party links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you.  While we strive to offer quality external links, always be cautious. We're not responsible for their content or their privacy policies. We recommend reviewing their privacy policies for your safety.

5. Children's Privacy

Our Service does not address anyone under the age of 16. We do not knowingly collect personally identifiable information from anyone under the age of 16. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 16 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information

6. Types of Data We Gather

  • Identity Data: This encompasses your first and last name.
  • Contact Data: Details like your billing address, delivery address, email address, and telephone numbers.
  • Transaction Data: Information related to the products and services you've purchased from us.
  • Technical Data: Data such as your IP address, login information, browser type and version, time zone and location settings, browser plug-in types and versions, operating system, platform, and other technological specifics of the devices you employ to access our website.
  • Profile Data: This includes your username, password, your purchase history, interests, preferences, feedback, and survey responses.
  • Usage Data: Insights into how you navigate and utilize our website, products, and services.
  • Marketing and Communications Data: Your preferences regarding receiving marketing materials from us and our third-party partners, as well as your communication settings.
  • Toy Preferences Data: Information that helps us understand your inclinations towards certain types of outdoor toys, enabling us to enhance our product recommendations and offerings.
  • Aggregated Data: We sometimes aggregate data for analytical purposes. This Aggregated Data, derived from your personal data, doesn't reveal your identity either directly or indirectly. For instance, we might analyze your Usage Data to gauge the percentage of users engaging with a particular website feature. However, if Aggregated Data is merged with your personal data in a manner that could identify you, either directly or indirectly, we treat this combined set as personal data and handle it in accordance with this privacy policy.
  • Financial Data and Sensitive Personal Data: We prioritize your privacy and security. Therefore, we do not gather Financial Data, such as bank account details or payment card information. Furthermore, we steer clear of collecting Sensitive Personal Data, which includes but is not limited to, details about your race, ethnicity, religious or philosophical beliefs, sexual orientation, political stance, trade union membership, health, and genetic or biometric data. We also abstain from gathering any data related to criminal convictions or offenses.

7. If you fail to provide personal data

If you don't provide necessary data, some features like personalised toy recommendations might not be available to you.

8. Changes to the privacy policy and your duty to inform us of changes

We keep our privacy policy under regular review. This version was last updated on 04/09/2023.

9. How is your personal data collected?

  • Direct Interactions: You may give us your Identity and Contact by filling in forms or by corresponding with us by post, phone, email, or otherwise.
  • Automated technologies or interactions: As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions, and patterns.
  • Social Media Interactions: If you engage with our social media pages or ads, we might collect data related to your interactions.

10. How we use your personal data

We might use your data to provide personalised toy recommendations, ensuring you have the best shopping experience. 

11. Direct Interactions with You:
  • Forms: When you fill out forms on our website or in our store, you may provide us with your Identity and Contact details.
  • Communication: Whether you reach out to us via post, phone, email, or other means, we collect the data you share.
  • Transactions & Activities: This includes data you provide when:
    • Purchasing our products.
    • Registering an account on our website.
    • Subscribing to our marketing materials
    • Participating in competitions, promotions, or surveys.
    • Providing feedback or getting in touch with us for inquiries.

12. Automated Interactions:

  • Website Engagement: As you navigate our website, we automatically gather Technical Data related to your device, browsing actions, and patterns.
  • Technological Tools: We employ cookies and similar technologies to collect this data. For a comprehensive understanding, please refer to our cookie policy. 

13. Third-Party Sources:

Service Providers: We obtain Contact and Transaction Data from third-party providers who assist with technical, payment, and delivery services.

14. Disclosure of Your Personal Data

Specific Recipients: Your personal data may be disclosed to the following parties for the purposes detailed in the preceding sections:

External Third Parties: As elaborated in the Glossary section of this policy.

Business Transactions: In the event of a business restructure, such as a merger, acquisition, asset sale, or in the unlikely event of bankruptcy, your personal data may be among the assets transferred or acquired by a third party. Should such a sale or transfer occur, we will ensure that the acquiring entity will be bound by the provisions of this privacy policy in their use of your data.

15. Third-Party Obligations:

Data Security: We mandate all third parties to uphold the integrity and security of your personal data in alignment with legal standards.

Usage Limitations: Third-party service providers are prohibited from using your personal data for their independent purposes. Their processing of your data is confined to the explicit purposes we define and is consistent with our directives.

16. International Transfers of Personal Data

Geographical Considerations: Certain external third parties we collaborate with operate outside the UK. Consequently, there may be instances where your personal data is transferred and processed outside the UK's jurisdiction.

Adequacy of Data Protection: We are committed to ensuring the security of your personal data, irrespective of where it's processed. As such, we only facilitate data transfers to countries or regions that:

a) Have been recognised by the UK's data protection authorities as having an adequate level of data protection, in line with UK data protection standards.

b) Are part of the European Economic Area (EEA), which has established robust data protection regulations.

Safeguarding Measures: In scenarios where data is transferred to countries not recognised as having an adequate level of data protection, we will implement appropriate safeguards, such as data transfer agreements, to ensure your personal data remains protected.

17. Data Security

We've implemented measures to safeguard your data from unauthorised access, alteration, or loss. Only authorised personnel can access your data, and they must maintain confidentiality.

18. Data Retention

We retain your data as long as necessary for our purposes, considering legal, tax, and accounting requirements. We periodically review the data we hold and securely delete any data that's no longer necessary for our operations.

19. Your legal rights

  • You have the right to be informed about how we use your data, which this policy aims to do.
  • If you're not satisfied with our response to your data-related queries, you can escalate it to our Data Protection Team.

20. Cookie Policy for Your Adventure Cub

At Your Adventure Cub, we prioritise your digital experience and data privacy. This Cookie Policy provides detailed information about the types of cookies we use, their purposes, and your choices regarding cookie usage.

Cookies are small text files stored on your device when you access most websites on the internet. They are used to enable websites to function or to provide information to the owners of the site.

21. Types of Cookies We Use

Session Cookies: These are temporary cookies that remain in the cookie file of your browser until you leave our website.

Persistent Cookies: These remain in the cookie file of your browser for much longer, depending on the lifetime of the specific cookie.

22. Purpose of Cookies on Our Website

Necessary Cookies: Essential for the operation of our website. They include, for example, cookies that enable you to log into secure areas.

Analytical/Performance Cookies: Allow us to recognise and count the number of visitors and see how visitors move around our website.

Functionality Cookies: Used to recognise you when you return to our website, enabling us to personalise content for you and remember preferences.

Targeting Cookies: Record your visit, the pages you visited, and the links you followed. We use this information to make our website more relevant to your interests.

23. Specific Cookies We Use

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

Name Function Duration
_ab Used in connection with access to admin. 2y
_secure_session_id Used in connection with navigation through a storefront. 24h
_shopify_country Used in connection with checkout. session
cart Used in connection with shopping cart. 2w
cart_currency Used in connection with shopping cart. 2w
cart_sig Used in connection with checkout. 2w
cart_ts Used in connection with checkout. 2w
checkout Used in connection with checkout. 4w
checkout_token Used in connection with checkout. 1y
dynamic_checkout_shown_on_cart Used in connection with checkout. 30min
_landing_page Track landing pages. 2w
_orig_referrer Track landing pages. 2w
_s Shopify analytics. 30min
_shopify_d Shopify analytics. session
_shopify_s Shopify analytics. 30min
_shopify_sa_p Shopify analytics relating to marketing & referrals. 30min
_shopify_sa_t Shopify analytics relating to marketing & referrals. 30min
_shopify_y Shopify analytics. 1y
_y Shopify analytics. 1y
_shopify_ga Shopify and Google Analytics. session

 

24. Third-Party Cookies

We also use third-party cookies from providers like Google Analytics to analyse website traffic and understand where our audience is coming from. You can read Google's privacy policy here.

 

 

25. Managing Cookies

You can control and manage cookies in different ways. Please keep in mind that removing or blocking cookies (including essential cookies) can negatively impact your user experience, and certain parts of our website or service may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found through such sites as www.allaboutcookies.org.

26. Changes to this Cookie Policy

We may update our Cookie Policy from time to time to reflect changes in technology, legislation, our operations, or as we otherwise determine is necessary or appropriate. Any such changes will become effective upon posting of the revised Cookie Policy.

27. Contact Us

If you have any questions about our use of cookies, please contact us at privacy@youradventurecub.com.

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